Made2Measure showcases projects and research related to the creative industries by the staff and students of Maastricht University and the city of Maastricht.
Made2Measure started out as a Maastricht University research project commissioned by the municipality of Maastricht. The aim was to study the city’s creative industries and to learn more about the impact of the policies put in place by the government. Since then, Made2Measure has developed to showcase the projects and research related to the creative industries being done by the city of Maastricht as well as by staff and students of Maastricht University.
Maastricht University is partnering with the Art for Tomorrow conference held with The New York Times and the Art Newspaper.
As their academic partner we are delighted to offer a preferential rate to attend the conference in Venice in June 2024.
If you’d like to join us in Venice, please register for the reduced rate ticket for the full programme of events; including networking opportunities with senior arts and culture actors from around the world, lunches and dinner, and a seat at our roundtable discussion on Cultural Leadership. Together we will also visit the Venice Biennale, with a special focus this year on the outstanding number of pavilions which our EMCL partners and alumni network are involved in this year!
Register directly under the reduced rate at using the discount code “AFT-MU-20” for an additional 20% discount.
Mapping Maastricht 2023
MAPPING MAASTRICHT
Cultural and Creative industries offer solutions to a variety of challenges. In light of a push towards circularity and a more inclusive economy, creative entrepreneurs are at the forefront of incorporating new materials that allow for a rapid transition away from our traditional linear economic model. The natural innovativeness of the creative industries allows for collaboration with emerging sectors, such as the health economy. This is why Maastricht aims to create opportunities for young companies to flourish and contribute to the larger wellbeing of the city.
CIRCULARITY
Cultural and Creative industries can be a catalyst for growth and change. The potential for crossover amongst creative industries and new areas of economic opportunity are of special interest to the city of Maastricht. Through surveys*, we reached out to Cultural and Creative companies on their insight into circularity and health and wellbeing.
MAPPING MAASTRICHT's CREATIVE SPACES
Latest activities and projects
Mapping Maastricht – report on the cultural and creative industries
An important aspect of the Made2Measure project has been to research the development of the cultural and creative industries in the last few years. For our report Mapping Maastricht, we […]
Art Gallery Coronavirus Survey
The coronavirus has had devastating impacts on economies and businesses and the art world is no exception. Back in April, in the early days of the European lockdown, Rachel Pownall surveyed 236 art galleries worldwide about the challenges they expected into face during the coronavirus crisis.
Working Papers by Rachel Pownall
Rachel Pownall is the founding member of the Made2Measure team. Broadly speaking, Rachel’s research is concerned with the realm of understanding investor behaviour. She has also specialised in cultural markets […]
News
CIRCULARITY
Cultural and Creative industries can be a catalyst for growth and change. The potential for crossover amongst creative industries and new areas of economic opportunity are of special interest to the city of Maastricht. Through surveys*, we reached out to Cultural and Creative companies on their insight into circularity and health and wellbeing.
Art Gallery Coronavirus Survey featured in WSJ and FT newspapers
The Art Gallery Coronavirus Survey conducted by Rachel Pownall and published in the Art Newspaper has received attention from other major publications. Both the Wall Street Journal and the Financial Times have quoted the research when writing articles about the impact of the coronavirus pandemic on the art market.
Professor Dr. Rachel A.J. Pownall
Rachel Pownall is a Professor of Arts & Finance at Maastricht University School of Business and Economics and Director of the Executive Master in Cultural Leadership – a joint programme […]
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Assoc. Professor Marina Gertsberg
Marina Gertsberg completed her Bachelor and Master studies as well as her PhD at the School of Business and Economics at Maastricht University, having also worked in the Management Consulting […]
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Felipe De Leon Williams
Felipe De Leon Williams completed his Bachelor at University College of Maastricht and then completed his Master degree at the Vrije Universiteit of Amsterdam in Sustainable Research Management. This year […]
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Danai Papathanasiou
Danai Papathanasiou is a researcher and junior lecturer at the Social Science Faculty of Maastricht University. She further also manages Maastricht University’s executive master in Cultural Leadership which is run […]
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Vinciane Jones
Vinciane Jones graduated from Maastricht University’s Arts and Heritage Masters in. Her MA thesis focused on the branding of art museums in the context of museum branches. Prior to her […]
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