Made2Measure is a research project at Maastricht University, commissioned by the municipality of Maastricht.
In March 2013, the municipality started the programme ‘Made in Maastricht’. Part of this programme is to support and stimulate Maastricht’s creative industries. The creative industry policy has been divided into four programmes; manufacturing, performing arts, film and media and fashion. Made2Measure is part of the Fashion Maastricht programme. Its goal is to investigate the impact of these stimulation policies on financial and economical aspects
Happening now
Executive Master in Cultural Leadership
Maastricht University has launched a very special executive master in collaboration with the Royal Academy of Arts in London. The Executive Master in Cultural Leadership is designed for a generation of leaders who want to bring a rich understanding of culture and creativity to their own organisations and aspire to positively shape the arts and cultural sectors by enabling long-term, sustainable and innovative growth.
Latest activities and projects
Conspicuous consumption
The cultural shift in Western society towards individualism has generated an increase in importance of conspicuous consumption. In today’s society we use materialistic products like apparel, phones, cars or watches to express our personality and belonging to a certain group.
Common Knowledge #26
On Tuesday March 22nd, 2016 Rachel Pownall and Anouk Duivenvoorden were part of the discussion panel during Common Knowledge #26: Subsidizing Culture, how to measure the return of the investment? Common Knowledge is a monthly series that offers a space of exchange for ideas, knowledge and experience supporting cultural entrepreneurship. It connects professionals in the creative sector, and […]
Mapping Maastricht – report on the cultural and creative industries
An important aspect of the Made2Measure project has been to research the development of the cultural and creative industries in the last few years. For our report Mapping Maastricht, we have used CBS Microdata in order to map the development of number of companies, FTEs, entrepreneurs and entrepreneurial profit in the sector. We depict the […]
News
Executive Master in Cultural Leadership
Maastricht University has launched a very special executive master in collaboration with the Royal Academy of Arts in London. The Executive Master in Cultural Leadership is designed for a generation of leaders who want to bring a rich understanding of culture and creativity to their own organisations and aspire to positively shape the arts and cultural sectors by enabling long-term, sustainable and innovative growth.
Mapping Maastricht: report on the cultural and creative industries is out now!
An important aspect of the Made2Measure project has been to research the development of the cultural and creative industries in the last few years. For our report Mapping Maastricht, we have used CBS Microdata in order to map the development of number of companies, FTEs, entrepreneurs and entrepreneurial profit in the sector.
Professor Dr. Rachel A.J. Pownall
Prof. Dr. Rachel Pownall holds the TEFAF Art and Finance chair at the University of Maastricht and the Van Gogh chair of Art Finance and Museum Management at TIAS Business School. Rachel ’s research interests broadly cover the realm of understanding investor behaviour. She has a particular focus on art markets, cultural goods, the fashion industry and assets with […]
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Marina Gertsberg, MSc
Marina Gertsberg is a PhD student of Finance at the SBE at Maastricht University. She finished her Bachelor and Master studies at Maastricht University in International Business and has worked afterwards within the Management Consulting industry. Her academic and professional background is in Corporate Finance and Strategy. Within her PhD she focuses on cultural economics, […]
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